Why catch
the Tornado?

piotr karwatka catch the tornado

Hi there! Here’s Piotr and Tom Karwatka, pretty often called “Karwatka Brothers” as we've been doing business together for almost 20 years. And yes, we’re brothers :-)

We’re entrepreneurs who previously built successful companies like Divante, Callstack and Vue Storefront. Read the full story

We started this project to help entrepreneurs and software companies grow their businesses. We know how to develop enterprise software businesses and we will share these how-to's here.

A Tornado, as explained by Moore, is a brief period of hyper-growth when markets accelerate to triple-digit growth rates and new product categories spread like wildfire.

Enter the rapid-growth phase. Find the product-market-fit, make the decision for entering the growth path with all its consequences, build the product and the team.

In his book, Geoffrey A. Moore distilled the marketing and growth strategies that get you through the “Bowling Alley”. But first, you need to Catch The Tornado.

tomasz karwatka catch the tornado
A Tornado
is a brief period of hyper-growth
when markets accelerate to triple-digit growth rates
&
new product categories spread like wildfire.
piotr karwatka divante team workshop catch the tornado

The ultimate product is Your Company.

We look for a tornado every-time we build a new company. At the beginning we relied mainly on intuition. But after having seen the rise (and fall) of so many companies, we saw a pattern emerge.

Our first company rode the Web 2.0 wave. Our second company used the Magento wave to build one of the biggest eCommerce agencies in Europe. In the meantime we started and invested in 20+ different technology-driven companies. We’ve learned a lot.

We helped Callstack build the offering around the React Native before it reached stability. At Divante we entered the headless ecommerce super-highway. For Vue Storefront we built a true Open-Source community with thousands of developers engaged.

We can help you to catch the next Tornado
running through
your market segment
and - than
to surf the whirlpooling winds
rather than
letting them tear your business down.

These very first decisions: the battles you are willing to fight are crucial. But they’re just the starters.

Product
sales
market problems
HR
Team related problems
Financial
admin
operational problems
  • Product / sales / market problems
  • HR / team related problems
  • Financial / admin / operational problems

We can mentor you and help you solve problems at companies ranging from 2 to 300 employees, because this is what we have been doing for the last 12 years of our professional career path.

tomasz karwatka conference catch the tornado
The problems
your company will face
during its
lifetime
vary in sinusoidal
phases.
These very first decisions: the battles you are willing to fight are crucial.
The problems
your company will face
during its
lifetime
vary in sinusoidal
phases.

The problems your company will face during its lifetime vary in sinusoidal phases ranging between:

The problems
your company will face
during its
lifetime
vary in sinusoidal
phases.
1
Product / sales / market problems
2
HR / Team related problems
3
Financial / admin / operational problems
Product / sales / market problems
HR / Team related problems
Financial / admin / operational problems

We can mentor you and help you solve problems at companies ranging from 2 to 300 employees, because this is what we have been doing for the last 12 years of our professional career path.

The problems
your company will face
during its
lifetime
vary in sinusoidal
phases.
Let's discuss your idea!
Contact us